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"We are anticipating the commercialization of a new blueberry variety group"
Big Innovation Leap
Having a stronghold on the Blueberry market in South East Asia, Fruit-X Asia has been holding their breath in anticipation of the commercialization of a new Blueberry variety group, which is expected to create a major boom in the current market.
As Vietnam attempts to curb a new strain of Covid-19, the country’s fresh fruit importers and retailers believe demand for fresh produce will remain steady.
Angel Mompo, sales director for importer and marketer Fruit-X, notes consumer demand for fruit increased during the first six months of the year, and anticipates it to continue growing as the country fights the outbreak.
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